University of London

Small Navigation Menu

Primary Menu

First Destination Survey Privacy Notice 2020

This Privacy Notice is for the University of London First Destination Survey. It can be read alongside the general University of London Privacy Notice, the Student Privacy Notice and the Development Office Privacy Statement.

The University of London's First Destination Survey captures the perspectives and current status of people who recently completed one of our degrees.

The survey will run between 24 February 2020 and 31 March 2020.

The survey is administered at the University of London through Jisc’s Online Surveys platform. They will store the data on the University’s behalf and only according to our instructions. Results are analysed by the University.

After the results are processed, the University will use the results to monitor the proportion of graduates moving into different forms of employment and further study following completion of their University of London qualification. We would also like to store details about your current job or study arrangements on our database – you will be asked at the start of the survey to provide explicit consent for this. Unless you explicitly do not provide consent, we will store the information you provide about your current occupation in our Development Office database.

Results are reported and discussed by appropriate committees within the University’s governance structure.

The survey will be used by the University to evaluate the impact of our degrees, and the insights gleaned may also be used to help current and future students gain an insight into career destinations and development.

The survey collects a range of satisfaction data in relation to a number of elements of the student experience, including information, learning resources and support.

To do this accurately, we therefore include a pseudonymised unique identifier in the survey invitation sent to students. When a student completes the survey, the pseudonymsed unique identifier appears against their survey response.

  1. Use of a pseudonymised unique identifier
    The University needs to understand satisfaction levels across different groups of the student body to effectively carry out quality assurance and plan for educational enhancement.

    For the purposes of this survey, we will group survey responses based on the following characteristics:
    • Programme of study (e.g. name of award)
    • Mode of study (e.g. independent learner or student at teaching centre; name of teaching centre)
    • Domicile
    • Gender
    • Age group (e.g. 18-25, 26-35, 36-45, 46-64, 65+)
       
    To do this accurately, we therefore include a pseudonymised unique identifier in the survey invitation sent to students. When a student completes the survey, the pseudonymsed unique identifier appears against their survey response.

    We will use the pseudonymsed unique identifier to:
    • Remove students who have completed the survey from subsequent email reminders.
    • Analyse survey responses to understand student satisfaction against the characteristics outlined above.
    • Adjust the email distribution list.
       
    Strict constraints are in place to ensure that the use of a pseudonymsed personal identifier has no direct impact on an individual as a result of taking part in the survey. These include using password-protected and encrypted files, restricting access to those who have a legitimate interest, and storing relevant files in a secure location. The pseudonymsed personal identifier is linked to the student reference number (SRN).

    The University has to have a legal basis to process your data. If you opt to take part in the survey, the University will be fulfilling its legitimate interests to analyse data to carry out quality assurance and plan for educational enhancement. A legitimate interests assessment has been carried out.

    Where we collect your contact details in relation to the prize draw, this is managed on a different page in order to separate your email address from the survey data.

     
  2. Use of occupational and further study details
    At the start of the survey, you will be asked whether you are happy for the University’s Development Office to store details of your current employment and further study on our Development Office database.

    In the event you consent to this, we would store the following survey responses alongside other information we already hold about you in our database:
    • Job Title
    • Name of employer
    • Town/city employer is located
    • Country of employer
    • Industry sector
    • Details of further study
       
    If you do not provide your consent to this, you may provide this information in the survey but we will not store it.

    We will use this information to contact and engage with you in ways we think are relevant. This may include, for example, inviting you to events or mentoring and ambassadorial initiatives.

You have a number of rights in regards to your data submitted in the survey. Some of these are available for a limited time as once the survey has been completed and reports written it will be difficult for the University to remove or adjust the data. There are also some exemptions in data protection law which allow the University to refuse rights requests if the data is used for research purposes, subject to the safeguards we are putting in place (described above).

  • Right of access by the data subject: students may request a copy of their data through the designated email address within 6 months of the survey closure date.
     
  • Right to Rectification: students may request to correct their data through the designated email address within 6 months of the survey closure date.
     
  • Right to erasure ('right to be forgotten'): students can ask the University to remove information held about them through the designated email address within 6 months of the survey closure date.
     
  • Right to restrict processing: students may ask us to withdraw their data from survey analysis within 1 month of the survey closure date.
     
  • Right to object to automated decision making: the University will not make any decisions about individuals based on whether they complete the survey or how the respond to any of the questions.

The psydonymised unique identifier data will be retained for a period of one year in order to facilitate analysis of the survey results. After this point we will remove the unique identifier, making the data anonymous for future benchmarking and analysis.

Occupational and further study data will be held for as long as it is necessary for the University to contact and engage with students in marketing, promotional and fundraising purposes. More information about the use by the University of London of this information is detailed in the Development Office’s Privacy Notice: https://london.ac.uk/development-privacy

For questions about the survey and how it is carried out, please contact: katherine.bull@london.ac.uk

For general data protection questions please contact the University of London’s data protection officer at: data.protection@london.ac.uk

The University’s data protection policy pages are at the following link: https://london.ac.uk/about-us/how-university-run/policies/data-protection 

Pseudonymisation prevents data being linked to one individual without a separate ‘key’ or contextual data, which is held separately and securely. This hugely reduces the risk around data if it is hacked or lost.